ANALYZING different FINISHED promo videos
In order to make a successful promo video, I will look at narrative analysis done by other A's students and reflect on their essay writing technique and incorporate it with my promotional video.
Vacherfilms - www.youtube.com/watch?time_continue=5&v=QAvwE5KyPvs
Ben Vacher starts off his promo video with a custom introduction introducing his brand, 'Vacher Film's and immediately tells us what he will be doing through the video, 'The features and styles of different music videos'.
He goes on to explain about the music industry and how it contains a wide range of:
- Styles
- Conventions
- Techniques
He tells us which songs he's planning to showcase these elements in which are the following songs:
- Lionhearted - Porter Robinson
- Here With Me - The Killers
- Running To The Sea - Royksopp
- Bones - The Killers
Lionhearted - Porter Robinson
Ben starts off by telling us what type of video it is (Narrative Music Video). He gives us a small description of what a narrative music video is + mentions on of they key features of this type of video alongside with the angle that the artist faces. This is followed by detail of why the video was created with this theme & the effects the director uses in order to create the artists original ideas into the video.
After this, he tells us how the music video begins by including camera movements and how they correlate to the music video, he stops speaking and showcases what he meant by including a small clip of the music video. He talks about how the music characters are introduced, then mentions props and what they symbolize. After this, we are introduced on methods of how the director uses different shots which help to determine emotions + impact to the audience & intertextuality with the song while relating it to their audience by mentioning recent media.
He moves onto mentioning types of editing + cuts and how it helps to make the music video flow. He then talks about how the lyrics match the visuals we see in this music video which are based on rebellion which shows us how this links with the props used. He then adds more background information on the song and what he found very interesting relating it to everyday life controversies. He then finished by mentioning how the music videos link everything on purpose and one example he uses would be the characters being Japanese as it links to anime.
Ben starts off by telling us what type of video it is (Narrative Music Video). He gives us a small description of what a narrative music video is + mentions on of they key features of this type of video alongside with the angle that the artist faces. This is followed by detail of why the video was created with this theme & the effects the director uses in order to create the artists original ideas into the video.
After this, he tells us how the music video begins by including camera movements and how they correlate to the music video, he stops speaking and showcases what he meant by including a small clip of the music video. He talks about how the music characters are introduced, then mentions props and what they symbolize. After this, we are introduced on methods of how the director uses different shots which help to determine emotions + impact to the audience & intertextuality with the song while relating it to their audience by mentioning recent media.
He moves onto mentioning types of editing + cuts and how it helps to make the music video flow. He then talks about how the lyrics match the visuals we see in this music video which are based on rebellion which shows us how this links with the props used. He then adds more background information on the song and what he found very interesting relating it to everyday life controversies. He then finished by mentioning how the music videos link everything on purpose and one example he uses would be the characters being Japanese as it links to anime.
kyrawrightbtecfilm - www.youtube.com/watch?time_continue=2&v=3hHHT0LoC7I
Kyra begins her presentation by introducing the music industry, popularity and target audience how this all relates to the artist as well as including a small briefing on music videos and how artists make them unique to fit their audience. Similarly to Ben's promotional video, she proceeds to give us an introduction on what she is going to cover through this video.
Nothing To Find - The War On Drugs
She starts of by talking mentioning how this is a narrative music video and talks about the cast and the promotional effects. This moves on to information on how editing helps to showcase the story shown in the video. She talks about the significance of the directors action regarding towards the two characters while implying how it does not correlate to the lyrics but instead to the message the band is trying to show to their fans. She talks about disjuncture visuals and describes what it is while also adding her opinion to the part shes talked about so far + what it suggests.
She goes on to talk about the plant (which is the prop of the video) and how it connects with the audiences emotions while again mentioning what it signifies + what it connotes & how it leads back to the song. She then moves on to talk about the lighting in the video and what it symbolizes alongside with how effect it is to the audience.
She starts of by talking mentioning how this is a narrative music video and talks about the cast and the promotional effects. This moves on to information on how editing helps to showcase the story shown in the video. She talks about the significance of the directors action regarding towards the two characters while implying how it does not correlate to the lyrics but instead to the message the band is trying to show to their fans. She talks about disjuncture visuals and describes what it is while also adding her opinion to the part shes talked about so far + what it suggests.
She goes on to talk about the plant (which is the prop of the video) and how it connects with the audiences emotions while again mentioning what it signifies + what it connotes & how it leads back to the song. She then moves on to talk about the lighting in the video and what it symbolizes alongside with how effect it is to the audience.
MAIN SITES USED FOR RESEARCH:
https://vacherfilms.weebly.com/finished-promo.html
https://kyrawrightbtecfilm.weebly.com/promotional-video.html
https://kyrawrightbtecfilm.weebly.com/promotional-video.html